What does your year look like? What quarters and months show up as top performers? What are the periods that need more or different efforts. Does your role-out of new programs benefit or suffer from budget and project management processes?
You can easily group a report to answer these and other questions. Filtering the ZiftMarcom General Summary drills down into the past year, which you can then follow up on with a look at campaign and partner performance by selecting those reports using the same filtering. The following is an example of fiscal year results. Click the ▶ to unfold monthly numbers (although in the case of the General Summary they match, because the report covers all activities and results rather than providing Partner-by-Partner or Campaign-by-Campaign data to unfold).